How to Create a Download Page: A Simple Way

How to Create a Download Page: A Simple Way

Yesterday, I wrote a post on how to create a download page.  It was more a question to myself, so that I would seriously seeks answers to it.

If you go to my freebie section, you would find a blank page (and I shouldn’t have included that in my menu).

The reason for that is, you guessed it! I didn’t know how I could share resources - art work, ebook, video, audio, graphics, or just about anything.

After some work, I finally found some instructions from WordPress.org on how to create a download page.

Here’s how I’m implementing it:

Step #1 - Upload document.

In your editor, click “Add Media” on the top.

addmedia

You’re then taken to your media library. Beside it is a folder called “Upload Files.” Click it and upload the document you want to share.

Uploadfiles

Now that you have your document in your server, you are now ready for the second step.

Step #2 - Create a page or post.

Create a page or post where you write some blurbs to introduce your downloadable document.

Although optional, this is nice to have.

Step #3 - Create a placeholder.

The placeholder is where you put your link. It may be any of the following:

  • title of your document
  • type of document like PDF, video, audio, graphics
  • instruction saying “click here” or “download here.”

It’s up to you. I think the bottom line is to make it descriptive or instructive.

Step #4 - Create a link.

In the page or post that you’ve created, place your cursor over the placeholder.

coloring bookworm

Then, click “Add Media,” as shown in step 1. That would create a download link for you.

As a way to test what I’m saying, I’m creating a download link for a free ebook of 31 mandalas.

coloring bookworm

Download 31_Free_Mandalas

I created these using a free site that I’ll talk about in a future post. This is not my freebie yet for my subscibers, which is better. I promise.

Sorry, I have to rush. It’s my eldest son’s birthday and our family is eating out.

I guess that’s it.

The question now is how to keep your document secure, if that’s your intention. I’ll delve deeper into this as I anticipate times where my freebies would be exclusive to my subscribers.

By the way, my heartfelt thanks to those who commented on yesterday’s post and shared valuable tips. Truly appreciate you!

 

 

 

 

 

 

 

How to Make Money Online: A Road Map

How to Make Money Online: A Road Map

How to Make Money Online: A Source of Confusion

Everyday, I get emails of close to a hundred from people I’ve signed up to. Yesterday was a typical day but inspiring, for me. I got an email from Crissy Heron of Indiebizchicks who was telling an interestingly familiar story.

It was about this lady at Facebook who expressed confusion about a bunch of courses that she had signed up to.  These were mostly get-rich-quick sort of courses like “how to make $5,000 in 5 days.

These courses stir you up with promises of making money online. Making $5K in 5 days? Oh, my. Who wouldn’t jump in?

How to Make Money Online: A Great To-Do List

But wait. There’s a missing piece: How do you actually make it happen?

Crissy’s response to this lady was, to me, priceless.

She shared with her a simple list of what needs to be done to make money online.

Her list consisted of the following:

  • Buy a domain
  • Get hosting
  • Install WordPress
  • Create a simple site
  • Sign up for an email autoresponder service (Aweber, MailChimp, etc)
  • Create an opt-in offer
  • Start promoting your opt-in offer on social media
  • Create great content - blog posts, valuable emails you send your list, videos, whatever you like to create
  • Create more opt-in offers, to encourage more people to sign up for your mailing list
  • Promote your content on social media
  • Keep growing your email list
  • Make offers for products or services.

How to Make Money Online: The Secret Sauce

However, there’s a secret sauce to all these. You have to take action!

In her email, she said that if we, her subscribers, had done any of it, we had to tick them off, and move on to the next thing.

I’m keeping this checklist close to my heart and make it my road map.

How to Make Money Online by Building a List

If you look into her list, what stands out and dominates the show is the creation of opt-in offers. You must create opt-in offers. That’s how you build your list. You keep it growing. Then, you continue making offers for products or services.

However, that could only happen if you’ve done the preps:

  • Buying a domain
  • Getting hosting
  • Installing WordPress
  • Creating a simple site
  • Signing up for an email autoresponder service.

After that, you should are all set.

That said, I’d like to share that I’m close to finishing my freebie for my subscribers. Watch out for it!

Mandala Adult Coloring

 

List-Building and Cutting Stones

List-Building and Cutting Stones

The Three Stonecutters: Who Was Building a List?

During a management course I attended over two decades ago, I heard a story that stuck in my head. You may have come across it, too. It’s the Parable of the Three Stonecutters.

I searched the internet to jog my memory and found many versions. I could not ascertain who the author is but learned that Peter F. Drucker, the famous management guru, popularized it in his book, The Practice of Management (1954).

List-buildingThe version I remember is a shorter one, which is this:

One day a traveler, walking along a lane, came across 3 stonecutters working in a quarry. Each was busy cutting a block of stone.

Interested to find out what they were working on, he asked the first stonecutter what he was doing. “I am cutting a stone!” Still no wiser, the traveler turned to the second stonecutter and asked him what he was doing. “I am cutting this block of stone to make sure that it’s square, and its dimensions are uniform, so that it will fit exactly in its place in a wall.”

A bit closer to finding out what the stonecutters were working on but still unclear, the traveler turned to the third stonecutter. He seemed to be the happiest of the three and when asked what he was doing replied: I am building a cathedral.”

Building a Cathedral through List-Building

I’m preoccupied with building my list right now. You may be doing the same, too.

In the light of this parable, which stonecutter are you?

Me? Pretty much all of them.

I’m cutting stones. More than that, I’m making sure that the stones I cut fit my requirements. It is hard work, alright, and needs focus and time away from caring for my family. That’s despite me working at home.

However, I’m doing this for something grand.

Behind all these challenges and hard work is a common thread that binds the third stonecutter and me.

  • We both have a vision.
  • We both look forward to materializing our cathedral.
  • We both are willing to work for it.

That’s why I’m moving on.

Hopefully, my freebie is up before I get to bed tomorrow.

How about you? Which of the three stonecutters can you identify with?

Have you envisioned your own cathedral like the third stonecutter?

Are you building it brick by brick?

Please share us your story below. That would be cool.

 

 

 

 

List-Building Drives Me Nuts

List-Building Drives Me Nuts

Working Strategically through List-Building

I’ve been really busy the past two days fixing my website. This came after I took a serious look at what I’m doing.

I realized that what I was doing were so-so, and that I’m not acting strategically.

I also learned that if I were to achieve significant results, I have to work on building my list and everything that leads to it. As such, I’m focusing on these things for the rest of the week:

  • opt-in forms
  • emails particularly to welcome and follow up new sign-ups
  • autoresponder 
  • giveaway to entice people to join me.

Somehow, I’ve started some work but barely done.

A Great List-Building Tool Called Freebie!

PenguinI’d like to finish my freebie, which is a set of 30 coloring pages of animals. Subscribers to my blog would get them once they sign in. They include reseller or developer rights, allowing them to do whatever they wish - including publishing them into an adult coloring book.

Got to go!

Keep yourself posted. 🙂

When Blogging and List-Building Meet

When Blogging and List-Building Meet

Blogging Plus Evaluation Equals List-Building

I did an evaluation of my blogging activity recently as part of a 30-day blogging challenge. I didn’t plan anything like it. Just something to satisfy my blogging commitment.

Interestingly, I stumbled upon a business evaluation tool that has given me valuable insights I never would have thought of.

It gave me cues on what important aspects to look at. I used them as my assessment parameters. Have a look at what they are:

  • Website
  • Content
  • Traffic
  • Products and Services
  • Promotions
  • List-building.

It showed me where I am in my business, where I’ve failed, what steps I should be taking, which one I should be prioritizing.

Which one emerged as the winner?

List-Building: First Order of the Day

It’s list-building!

Over the coming days this week, I committed to create the right environment in my blog to build my list. To do that, I’ve laid down these specific activities:

  • set up my opt-in page at my home page and about page
  • develop my thank you page
  • write and schedule a few emails
  • test the functionality of my autoresponder from opt-in to sending emails
  • come up with my free coloring book as an opt-in giveaway.

My List-Building Progress

It’s been a day since I committed to those activities.

Here are the things I’ve done so far:

  • Opt-in page set up at my About Page (only)
  • Thank you and welcome pages written
  • Branded email address (which is not my gmail account) set up, tested and verified with MailChimp (autoresponder)
  • MailChimp tested for functionality after signing up myself as subscriber, receiving a welcome email from me!

Doing those seemingly simple stuff was super challenging. I had to:

  • figure out how to configure MailChimp, digest the meaning of terms; discover how the system goes to create my forms, send autoresponders, communicate with my official email; and make sure that all systems go
  • get my Google Analytics tracking ID
  • locate MailChimp’s API and record it somewhere in my website
  • reword text in my opt-in box
  • test if opt-in works
  • and many more.

I spent so much time finding out how subscribers could get my email.

Unlocking List-Building through Automation

Here’s what I found out. I had to do it manually because automation is not free. I am a free member. That means I had to manually send my emails.

If I have new sign ups, I couldn’t keep sending the same welcome email to each one as he comes, could I? I could but would I?

Automation is the thing to go. I could write my email sequence and have each one sent at scheduled times, even when I’m on a holiday or sleeping.

That would be next on my to-do list plus the other things I have yet to do.

For now, I’m just happy to have ticked some of my important tasks.

Even though I haven’t done much to create my coloring pages, I’m delighted that I have gained more clarity on my business direction.

How about you? Have you done something similar?

Do you have golden nuggets about list-building that you could share with me?

Any experience with MailChimp or other autoresponders?

I would thank you greatly for that. 🙂

If you think that this post would be of value to others who are in a similar plight as me, I would appreciate a tweet, a Facebook share, or email to your family and friends.

 

List-Building: First Order of the Day

List-Building: First Order of the Day

The Beauty of Knowing Where You Are

I did an assessment of my blog two days ago and came up with a report card based on some defined parameters:

  • website - needs improvement (NI)
  • content - work-in-progress (WIP)
  • traffic - FAIL!
  • product or service - WIP
  • promotion – FAIL!
  • list-building – FAIL!

My report card shows that I have failed in three areas: traffic, promotion and list-building.

I initially recorded “near fail” for promotion but after further scrutiny, I think I’ve really failed on this; the reason is that despite getting traffic with blogging, I’m not getting targeted traffic. Targeted traffic is what I need. Not just any sort of traffic. Besides, promotion and traffic are closely intertwined, almost the same thing, with promotion preceding traffic.

However, all of them are important. Also, all of them are related.

Now, as to the question of why it’s important to know where you are in your business? If you know where you are in your map, you’ll know which direction to take to reach your destination.

I Am Sailing: Here’s My Plan

I am sailing quoteAll of them are important and I have a plan for each one:

Website

  • think up of a branding concept for my website
  • create a logo or let someone do it for me
  • pay somebody to improve the looks of my site based on my branding
  • drive traffic.

Content

  • identify blog topics that would appeal to my audience
  • develop an editorial calendar and stick to it
  • create varied types of content including, but not limited to, text, memes, coloring pages, images, and quotes
  • convert content to PDF using Designrr.io and Beacon.by, to which I have subscribed
  • drive traffic.

Traffic

  • actively work on creating content for my Instagram
  • figure out how to generate likes for my Facebook account
  • tweet more targeted content at Twitter
  • create a Pinterest account
  • create giveaway coloring books with my website name for backlinks
  • distribute my written blog content in PDF format to other platforms.

Product or service

  • package one product at a time with a lovely cover in PDF format
  • populate my shop with my coloring products
  • write copy or sales pitch
  • sell packaged products to other online markets (based on a previous post)
  • drive traffic.

Promotion

  • write copy or sales page
  • drive traffic (based on my traffic plan above).

List-Building

  • test my autoresponder to make sure that it works (although I guess it does because I have one subscriber on the list!)
  • set up an opt-in form at my home page and about page
  • come up with a thank you page
  • develop my email sequence
  • package a giveaway product
  • drive traffic.

I notice that in all of the parameters, driving traffic is ever present.

However, even if I actively drive traffic to my website, my efforts end up useless if I’m not able to capture visitors to my subscribers’ list. This is where building my email list comes in.

List-Building: First Things First

If you don't know where you are going quoteList-building would be my top priority from now on.

Why?

Because I want my target visitors to come back - not just once but - again and again to my website. I could only do that if I have their contact information.

Over the coming days this week, I commit to:

  • set up my opt-in page at my home page and about page
  • develop my thank you page
  • write and schedule a few emails
  • test the functionality of my autoresponder from opt-in to sending emails
  • come up with my free coloring book as an opt-in giveaway.

I should be sharing my progress over the coming days.

How about you?

Have you taken a close look at where you are in your blog or business?

Do you know what your status is and where you’re going?

Have you taken the right steps to move forward?

Please share how you did it, what your gains are, and how your blog or business is doing after taking action.

I’d love to learn from your experience.